inVentiv Health inVentiv Health inVentiv Health inVentiv Health inVentiv Health inVentiv Health
The HPR® peer-to-peer approach identifies local & national Key Opinion Leaders (KOLs), maps who they influence, quantifies the level of that influence and can profile the KOLs identified.
HPR® employs a dedicated team of professionals who have completed KOL Influence Mapping Projects in over 40 therapeutic areas and 20 countries to support:
 
Planning medical educational meeting & events
  Identifying potential speakers among opinion leaders/experts
  Identifying invitees for speaker programs & events
Deployment of Medical Science Liaisons
Establishing national & regional advisory boards
Planning medical publication strategy & identifying clinical investigators

HPR® KOL Influence Mapping has provided key insight relative to:
 
Identifying national and regional/local thought leaders and their affiliations
Identifying “up-and-coming” thought leaders
Determining preferred sources of information (meetings, journals, websites)
Identifying local specialty treatment centers or Centers of Excellence
Understanding why a thought leader was cited by physicians
  • KOL Influence Mapping identifies the breadth of influence of cited KOLs
  • The % of patients of Rx's impacted by the most cited KOLs varies greatly depending upon the disease state & specialties studied.


 

©2006 Health Products Research